Social Listening Methodology

To gain insights into evolving educator sentiments, interests and needs, the MissionWired team employs a comprehensive social listening methodology. We leverage Meltwater, a leading media intelligence platform, and we also engage educators natively on LinkedIn, X, Facebook and Instagram. We monitor education hashtags, chats and engagement metrics, tracking relevant keywords and carefully attending to the comments of education thought leaders. By following real-time digital conversations, we maintain a holistic impression of trends in the educator landscape.

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After the election, teachers are increasingly leaving Elon Musk’s X for BlueSky.

Teachers are reeling after the presidential election results, anticipating the implications of a second Trump presidency.

Teachers describe students arriving in their class with fewer grade-level skills than in previous years, and they attribute this to testing and boxed curriculum.

Teachers perceive an imbalance between the critical need to differentiate student learning and the lack of support built into provided curricula.

Educators examine and discuss their relationship with mandated, or “boxed,” curriculum.

This year, teachers feel especially burdened by large class sizes.

Educators balance their desire for meaningful professional learning with long-held frustration around traditional “PD” models.

Interview Case Study: Why teachers adapt or disregard provided curriculum

Teacher burnout continues to escalate, and the end of the school year offered an occasion for discussions of burnout factors.

The presence of AI in schools and classrooms is becoming more concrete, with policies being implemented and educators crystallizing their beliefs and approaches.

Many educators are also turning a more critical eye toward other forms of technology use in the classroom, naming a “quiet backlash” against edtech.

Teachers continue to grapple with the impact of AI tools on student learning and on their own practice without a unified or settled position on AI tools yet emerging in online educator communities.

Many educators express skepticism toward standardized curriculum and enumerate its limitations in serving all students.

Teachers continue to seek more guidance and support in the face of AI evolution.

Instructional Leadership: Building Trust to Create a Culture of Coaching

Communities of Practice: Math Educators Migrate to Bluesky

Math Mindsets: Building Classroom Community to Engage Students in Learning Math

Tools & Resources: Concern About the Impact of AI on Students